Microsoft’s Project Bali – “Inverse Privacy” for Monitoring Data

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Microsoft's Project Bali -


We often blog on this page about personal information being breached, data being hacked, systems being compromised – and tell cautionary tales of the difficulties businesses can experience if they experience a data breach.

So what if there was a good news story? A way to know what information there is out there about you, so that if it is compromised, you can take control? Microsoft may just be working on such a solution.

Multiple websites (see here and here) have now reported on Microsoft’s “Project Bali” – which, although still in a private testing phase is accessible to a lucky few, by invite only.

The Project Bali website reportedly describes the tech giant’s project as “a new personal data bank which puts users in control of all data collected about them” and will allow users to “store all data (raw and inferred) generated by them ..[and] to visualise, manage, control, share and monetise the data”.

It is reported that the project was borne from a Microsoft Research paper in 2014 that delved into the concept of “Inverse Privacy” – allowing consumers to access the data that any given business holds about them, increasing transparency, something consumers value.

In theory, Project Bali seems like a good antidote to the increasing number of privacy incursions we are seeing (such as this and this). However, whether the idea is commercialised and becomes publicly available, only time will tell. We will keep you posted.

Copyright 2019 K & L Gates



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