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Microsoft (MSFT) Stock Is Up, What You Need To Know

Microsoft (MSFT) Stock Is Up, What You Need To Know

By Petr Huřťák
Publication Date: 2026-01-23 19:55:00

Shares of technology giant Microsoft (NASDAQ:MSFT) jumped 4% in the afternoon session after a UBS analyst reiterated a Buy rating with a $600 price target.

The analyst argued that “continued ramp of the big Fairwater AI data centers in both Atlanta (which went live in October) and Wisconsin (going live in 1Q26)” are “key near-term catalysts for Microsoft Azure growth.”

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Adding to the positive sentiment, the company announced a multiyear partnership with the Mercedes-AMG PETRONAS F1 Team to use the company’s cloud and enterprise AI technologies. The collaboration was set to place Microsoft Azure and AI at the center of the racing team’s operations, from the factory to the track, for simulation, performance analysis, and race strategy. This news arrived at a time when investors were looking for signs that Microsoft’s investments in AI and cloud expansion were translating into tangible results. The partnership provided a high-profile…

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