By Ana Altchek
Publication Date: 2026-02-16 10:53:00
This as-told-to essay is based on a conversation with Brit Morenus, a 37-year-old senior AI gamification program manager, based in Charlotte, North Carolina. Her identity and employment have been verified by Business Insider. The following has been edited for length and clarity.
I’ve been at Microsoft for a total of 13 years, but for five and a half, I was a contract worker.
I graduated from college with a degree focused on English, communications, and marketing. I first landed a job at Microsoft as a contract executive assistant. I stayed in that role for about eight months, then joined the marketing team.
Eventually, I had the opportunity to take a really special position, but it required knowing gamification. Gamification is about integrating game mechanics and motivators, such as storytelling and reward systems, into learning. So I was going to teach people about our products and sell them in a gamified way.
I spent about a year getting certifications…