By Jon Hicks
Publication Date: 2026-04-21 16:00:00
Xbox has confirmed it is reducing the price of its top-end Game Pass subscription and will no longer include new Call of Duty releases on day of release, following internal communication from Microsoft Gaming CEO Asha Sharma stating that the service had “become too expensive for players“. Sharma repeated the observation in a post on X anouncing the change.
In a blog post on Xbox Wire, the company said that Game Pass Ultimate would drop from $29.99 to $22.99 a month, while PC Game Pass reduces from $16.49 to $13.99 a month. New Call of Duty games will be added to Game Pass Ultimate and PC Game Pass “during the following holiday season (about a year later),” the company said, while existing Call of Duty titles will remain in user libraries.
The cut does not fully reverse the 50% price increase the company enacted in October 2025, before which the service cost $19.99 on console and $11.99 on PC.
“Our players cover a wide breadth of geographies, preferences, and tastes,…

