By TOI Tech Desk
Publication Date: 2025-11-24 11:25:00
Microsoft CEO Satya Nadella has tapped longtime strategist Rolf Harms to help the tech giant rethink its business model for the era of artificial intelligence, taking lessons from Microsoft’s cloud transformation 15 years ago. As reported by Business Insider, in a memo to top executives issued earlier this month, Nadella said that Microsoft must ‘rapidly rethink the new economics of AI across the company — just as we once did with the cloud.’Harms who co-authored the influential 2010 white paper Economics of the Cloud, which forced a cultural reckoning inside Microsoft and helped justify massive investments in cloud infrastructure. The paper highlighted how customers would eventually be able to save money by adopting large-scale could services despite early concerns about security and reliability. At the time, some employees complained Harms was “throwing bombshells into their org.” Nadella recalled Harms’ response, “They’re already there, I’m just helping you…