By Jaures Yip
Publication Date: 2025-11-19 17:53:00
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Video generation startup Luma AI said it has raised $900 million in a new funding round led by Humain, an artificial intelligence company owned by Saudi Arabia’s Public Investment Fund.
The financing, which included participation from Advanced micro devices The venture arm and existing investors Andreessen Horowitz, Amplify Partners and Matrix Partners were announced at the US-Saudi Investment Forum on Wednesday.
The company is now worth more than $4 billion, CNBC confirmed.
Luma develops multimodal “world models” that can learn not only from text, but also from video, audio and images to simulate reality. CEO Amit Jain told CNBC in an interview that these models go beyond large language models trained solely on text to be more effective at “helping in the real, physical world.”
“With this funding, we plan to scale and accelerate our efforts in training and subsequent implementation of these world models today,”…
