By Jonathan Shapiro
Publication Date: 2025-12-13 22:00:00
It was one of the largest technology investments in Australian history. In 1995, media scion Lachlan Murdoch invested $10 million in online property listing platform realestate.com.au, buying 44 percent of the company while spending just $2 million in cash – the rest was free ads in News Corporation newspapers.
Today REA Group is an ASX-listed giant with revenues of $25 billion, many times higher than News Corp’s distressed operation three decades ago. REA’s incredible success has shaped a generation of stock pickers who now scour the world to get their hands on these dominant ATMs. It’s been a successful trade – so far.
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