Janssen PMP Gains Strategic Insights for LATAM Market Entry at AgriBusiness Global Event


Azalea Moore, the global product manager for biostimulants at Janssen PMP, recently attended the Global Agribusiness LATAM Conference in Panama City, Panama. Moore emphasized the importance of such events in building connections within the agricultural industry. She found the speaker and panel series particularly useful, as it provided firsthand insights into the needs, practices, and challenges of the Latin American market. Moore also highlighted the value of establishing personal relationships with end users in LATAM and noted the market’s increasing openness to biological products despite the obstacles to success.

When asked about developing business in the region, Moore mentioned that the event facilitated interactions with market leaders and key opinion leaders, which could lead to potential partnerships and distribution opportunities. As Janssen PMP looks to expand its product portfolio, the conference was seen as a beneficial platform for business development.

Regarding her overall experience at the conference, Moore expressed feeling welcomed and appreciated the hospitality extended by the organizers. She mentioned meeting Juan Rivera, the International Business Manager of Global Agribusiness, who offered to facilitate introductions with relevant individuals, enhancing her networking experience.

In summary, Azalea Moore’s participation in the Global Agribusiness LATAM Conference provided valuable insights into the Latin American agricultural market, potential business opportunities, and the growing acceptance of biological products. The event served as a platform for networking, knowledge exchange, and relationship-building within the industry. Moore’s positive experience at the conference highlighted the significance of such gatherings in fostering collaboration and innovation in agribusiness.

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https://www.agribusinessglobal.com/plant-health/biostimulants/biological-company-janssen-pmp-gets-key-intel-for-entering-latam-market-at-agribusiness-global-event/?amp