By Brad Watts
Publication Date: 2025-11-11 21:14:00
Agassi Sports Entertainment and IBM have announced a multi-year collaboration to transform the global racquet sports landscape through next generation artificial intelligence and digital innovation. They have signed a partnership agreement to bring together IBM’s technology and expertise with ASE’s vision for an innovative digital community across racquet sports.
Empowering Everyday Racquet Sport Enthusiasts Through Technology
This initiative will deliver a comprehensive multi-faceted digital platform intended to redefine how players, fans, and brands engage with racquet sports. Andre Agassi will play an active role in shaping the platform, bringing authentic athletic insight and proven training methodologies to these efforts. The initial release of the platform app is expected in the first half of 2026.
Leveraging IBM’s watsonx.ai and computer vision technology, ASE and IBM will create tools that analyse athletic movement using everyday video footage. The platform will feature…
