Alphabet Inc’s Google announced a collaboration with Chinese smartphone maker Honor to incorporate Google’s artificial intelligence features into upcoming Honor devices. Honor plans to use Google Cloud to integrate generative AI experiences, including Google’s AI assistant, Gemini, and Image 2, a text-to-image generation tool. This partnership with Google allows Honor to leverage advanced generative AI features that would be difficult for individual smartphone manufacturers to develop independently.
In a similar move, Samsung Electronics Co. partnered with Google Cloud earlier in the year to integrate Gemini Pro and Imagen 2 into its devices. Honor showcased its focus on AI technology with the introduction of the Magic 6 Pro, featuring AI-powered capabilities that allow users to access apps by simply looking at their phones.
In contrast, analysts anticipate Apple Inc. to collaborate with Microsoft Corp.’s OpenAI to enhance Siri, despite Google’s AI advancements. GOOGL shares were down 1.08% at $175.96 following this announcement.
This collaboration between Google and Honor represents a significant step towards integrating AI technology into consumer devices. The use of Google Cloud’s advanced AI features in smartphones demonstrates the increasing importance of AI capabilities in the tech industry. Honor’s partnership with Google highlights the company’s commitment to providing innovative AI-powered experiences for its users.
Overall, the integration of Google AI features into Honor devices represents a significant advancement in the smartphone market, showcasing the potential for AI technology to enhance user experiences and drive innovation in the industry.
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