By Jibin Joseph
Publication Date: 2026-03-23 14:29:00
Google is reportedly using AI to rewrite some news headlines in Search, and early results indicate the system isn’t fully ready yet.
As spotted by The Verge, Google is modifying some of the outlet’s headlines and occasionally making them incorrect. For example, a headline that was originally written as “I used the ‘cheat on everything’ AI tool and it didn’t help me cheat on anything” was changed to “‘Cheat on everything’ AI tool.”
The AI also strips key context from some headlines, making them harder to understand. In one case, it removed the first three words from “I met Olaf — the Frozen robot who might be the future of Disney Parks,” leaving a confusing headline that starts with a lowercase word.
These changes are part of an experiment to improve titles on Search and boost “engagement with web content,” Google tells The Verge. The latter is contrary to what publishers have been experiencing since the advent of AI Overviews in…
