Google is conducting a test where it moves link cards from the bottom of AI overviews to the top, increasing the visibility of these links and potentially boosting click-through rates. This change was noted by Bartosz Góralewicz and showcased in a screenshot shared online.
Currently, the link cards in AI overviews are located below the main answer and are not easily visible or accessible for searchers. In the typical AI overview, users need to click “Show more” to reveal these link cards.
If Google decides to roll out this change across all AI overviews, it could have a significant impact on publishers and content creators by providing them with more visibility and potentially increasing clicks from these search results.
Google has confirmed with Search Engine Land that this change is currently just a test, with no additional information to provide at this time. Despite this potential shift, Google Search Console does not offer clear data on impressions and clicks from AI overviews, making it challenging for publishers to track the impact of these changes on their websites.
Article Source
https://searchengineland.com/google-testing-ai-overviews-with-link-cards-at-the-top-443696
