Google, through its Labs team, is creating chatbots that can embody personalities or emulate famous individuals. The platform, powered by Gemini models, allows users to design chatbots with specific personalities and appearances, and could potentially collaborate with influencers to develop celebrity-based chatbots. The project, set to launch as a standalone product this year, aligns well with Google Labs’ focus on conversational language models. Possible integration with YouTube has been discussed, offering a similar experience to Meta/Instagram’s existing features, although user interest appears limited.
Logistically, Google will need to provide a mobile-friendly interface for users to engage with these chatbots easily. Initially, a Progressive Web App (PWA) solution is likely, as this is still an experimental project. This initiative differs from gems, which are personalized versions of Gemini tailored for specific purposes. Gems, including a yoga trainer, math tutor, and recipe guru, were unveiled at I/O 2024 and will be available soon. While pre-made Gems will be accessible to all users, Gemini Advanced subscribers can create customized Gems.
In summary, Google’s project to create customizable chatbots with distinct personalities and appearances, potentially in collaboration with influencers, is set to launch this year. The initiative, utilizing Gemini models and aimed at providing a conversational experience, could eventually be integrated with YouTube. Logistical challenges include developing a mobile-friendly interface for users to interact with chatbots, possibly through a Progressive Web App. This project differs from gems, which are personalized versions of Gemini catering to specific needs, offering pre-made and customizable options for users.
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https://9to5google.com/2024/06/24/google-character-chatbots/