Google Expands Ads In AI Mode To 10+ Countries, Adds Multiturn Ads

Google is expanding ads in AI Mode to more than 10 new countries in English while launching multiturn ads for follow-up queries in the U.S.

Google shared the update from its official Google Ads X account on November 9, following an earlier LinkedIn post from Dan Taylor noting plans to bring ads in AI Mode to additional countries in Q4.

Eligible campaigns can already participate, though advertisers still can’t see AI Mode performance separately in Google Ads.

Here’s what’s changing, how conversational placements work, and what you need to know when clients ask about AI Mode reporting.

Where Ads In AI Mode Are Expanding

Google’s October announcement named 10 additional countries where ads in AI Mode are expanding:

• Australia
• Canada
• India
• Kenya
• Malaysia
• New Zealand
• Nigeria
• Pakistan
• Phillippines
• Singapore

The expansion currently supports English. Google also announced plans to bring ads in AI Mode to Brazil, Mexico, and the United Kingdom in Q4 2026. Those markets were listed…