By Che Pan, Liam Mo and Laurie Chen
Publication Date: 2026-04-30 06:45:00
By Che Pan, Liam Mo and Laurie Chen
BEIJING, April 30 (Reuters) – Strong demand for AI computing equipment in China has nearly doubled prices for Nvidia‘s B300 servers to about 7 million yuan ($1 million) each, industry sources said, as a crackdown on chip smuggling dries up black-market supply.
Prices of Nvidia’s most advanced and powerful server, critical for artificial intelligence tasks, have climbed since early this year, but rose sharply after the grey market, a key supply channel, came under pressure, the four sources said.
The price surge is also being driven by robust computing demand from Chinese technology companies, even as many avoid holding Nvidia hardware directly on their books for fear of exposure to U.S. sanctions, the sources said.
They spoke on condition of anonymity as the matter is a sensitive one. Reuters is the first to report the million-dollar price tag.
Responding to questions from Reuters, Nvidia said the B300 was restricted from sale in China, and its partners needed to be committed to strict compliance.
“As systems become increasingly large and complex, unlawful diversion is a recipe for failure,” it warned in a statement.
“Nvidia does not provide any service or support for such systems, and the enforcement mechanisms are rigorous and effective.”
SCARCITY PREMIUM DRIVEN BY TIGHTER U.S. CURBS ON EXPORTS
A B300 server, which houses eight B300 GPUs, is priced at about $550,000 in the United…