Driving to Paris: Intel Utilizing AI to Revolutionize the Olympic Experience for Fans, Organisers, Athletes, and Viewers

Driving to Paris: Intel Utilizing AI to Revolutionize the Olympic Experience for Fans, Organisers, Athletes, and Viewers


Intel is partnering with Olympic Broadcasting Services (OBS) to enhance its coverage with artificial intelligence for the upcoming Paris 2024 Olympics. OBS will utilize Intel’s Geti platform to automatically generate highlights across various disciplines and deliver them to fans in real-time. This AI automation will streamline production and editing processes, allowing broadcasters to provide personalized digital content to viewers at a faster pace.

Additionally, Intel Xeon processors will be used for the first time at the Olympic Games to showcase an end-to-end 8K live streaming experience. This development sets the stage for future low-latency, high-resolution live streaming of Olympic events over the internet, offering viewers worldwide the opportunity to enjoy Olympic action in the highest broadcast quality.

These innovations are expected to have a significant impact on future sporting events, as they demonstrate the capabilities of AI technology on a global scale. The advancements at Paris 2024 are likely to influence the use of AI in sports and other industries for years to come, paving the way for new trends and opportunities in the world of broadcasting and event coverage.

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https://olympics.com/ioc/news/intel-on-the-road-to-paris-we-re-using-ai-to-transform-the-olympic-experience-for-fans-organisers-athletes-and-viewers