By @pcgamer
Publication Date: 2025-12-28 15:00:00
At a TED Talk in April, Rob Bredow, senior vice president of creative innovation at Lucasfilm, presented a demonstration of what he called “a new era of technology.” Over 50 years of legendary innovation in miniature design, practical effects and computer animation, Lucasfilm and its miracle workers at Industrial Light & Magic have paved the way for visual effects in creative storytelling – and now Bredow offered a glimpse of the wonders that could come next.
That look, created over two weeks by an ILM artist, was Star Wars: Field Guide: a two-minute bubble reel of AI-generated blue lions, tentacled walruses, alligator-headed turtles, and zebra-striped chimpanzees, all lazily assembled from the jumbled parts of normal-assed animals. These “aliens” were less Star Wars and more Barnum & Bailey. It felt like a unique embarrassment: Instead of showing its potential, generative AI only demonstrated how out of touch a major media power was.
And then…
