By Melvin Hipolito
Publication Date: 2025-11-21 07:02:00
Denodo was identified as a “One to Watch” in a recent industry analysis of the modern marketing data stack, reflecting its growing role in supporting marketing teams with unified and accessible data for artificial intelligence (AI)-powered marketing initiatives.
Industry recognition
The assessment, which examined data adoption trends across more than 11,100 organizations, highlighted Denodo’s strong presence and complementary usage within the Snowflake AI Data Cloud environment. The award highlights Denodo’s ability to help marketers unify and activate reliably managed data from various distributed sources, enabling more accurate AI-powered insights and campaign personalization.
Data for AI
The shift toward AI in marketing is driving demand for platforms that provide clean, accessible data for machine learning models. Companies are increasingly looking for solutions to unify and optimize data access to minimize the need for complex…