In July 2021, the world faced one of the largest ransomware attacks in history.
All the companies affected had one thing in common. Your IT infrastructure was managed with network management and remote control software developed by the US technology company Kaseya.
Hackers exploited over 1,500 companies by taking advantage of zero-day exploits in Kaseya’s software used by cybersecurity companies and giving them full access to any device they manage.
When Kaseya found out about the exploit, Kaseya warned customers to shut down their local servers immediately. The company’s supposedly unaffected cloud service was also taken offline as a precaution.
Cybersecurity expert and founder of ReachOut technology, Rick Jordan, says this was totally preventable, and he’s on a mission to keep it from happening again.
ReachOut technology was also attacked by hackers trying to exploit vulnerabilities in software running on local servers in his company’s data center. But his team identified the threat and shut it down in less than four minutes.
“Ultimately, this happened because the vast majority of the people who provide cybersecurity are unskilled. I think they think They know what they are doing, but the truth is most of them don’t. And that puts their customers in an incredibly vulnerable position, ”explains Jordan.
Jordan has received extensive training from industry and government organizations, including the National Security Agency and the Central Intelligence Agency. Cybersecurity is a complex field, he says. One that requires extensive training and an extremely creative mindset.
“Of course, cybersecurity professionals need to understand very deeply how hardware and software work, but they also need to understand psychology. That’s because 98 percent of hacks only got a foothold through social engineering, ”he said.
Social engineering is a term that describes the use of psychological manipulation to gain access to data, systems and locations. And it’s surprisingly effective because most people don’t know what to look out for.
In other words, the typical person is very vulnerable to social engineering and the typical company has little to no cybersecurity. Coupled with the dramatic increase in cyber attacks – organized crime and hostile nations in particular – it becomes clear that consumers, businesses and our economy as a whole are at enormous risk.
He wants to change that by bringing enterprise-grade cybersecurity to the average user.
“Cybersecurity is difficult and expensive because it requires a large team of highly skilled and specialized technicians. The average IT company just can’t afford the staff to get it right, ”he explains.
Peter Bookman, serial entrepreneur and cybersecurity expert, agrees.
Bookman is the founder and CEO of guardDog.ai, a company that protects wired and Wi-Fi networks in edge territory from threats – the locations outside the network perimeter or on attached devices that other solutions cannot see, including the many IoT devices now in the home and Networks such as digital doorbells, intelligent refrigerators and game systems are used in business.
He says, “Many companies with employees working from home using VPN connections thought they were safe. While many VPN connections are secure, a personal device can contain malware that ironically now enters the company through the secure VPN. Or even worse, if the VPN establishes a permanent connection to the family network, every device connected to the Internet in the family network can now also access the company server. “
Imagine the shock when an organization security audit reveals 14 unknown internet connections and after correcting all 14 an additional threat in the form of an internet-connected “spy pen” sits on the conference table.
This shows how easy it is for devices other than computers to create additional threats that most people would never consider.
Rick Jordan plans to use consolidation to resolve this ever-growing cybersecurity threat on a large scale.
His recently publicized cybersecurity firm ReachOut Technology is on a massive acquisition spree. The company is acquiring $ 500,000 to $ 5 million in revenue from IT and cybersecurity firms to build a virtual army of cybersecurity professionals and then leverage economies of scale to bring enterprise-grade cybersecurity to the masses.
He says there has never been anything like it.
Others perceive it. The concept aroused great interest during a presentation at an industry event among more than 4,000 cybersecurity experts. And outsiders also see the opportunity. One of them is infomercial pioneer and Shark Tank star Kevin Harrington. He recently teamed up with Jordan to bring the company public and expand its reach.
Harrington said, “I’ve always been able to spot great ideas before they take off, and when Rick came to me with this one, I knew it was going to be a winner. Every day we are all becoming more dependent on technology and every day we are exposed to a growing number of threats. That won’t change. So a company that can solve this will do very well in the market. That’s why I put my money and my brand behind the concept. “
It is clear that as technology plays an increasing role in our lives, so too will the risks it poses. So it is clear that we have to do something to protect ourselves and our company.
Jordan believes he has this solution and so far many seem to agree.
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