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The business landscape has undergone several major shifts over the last few years that have drastically altered the way businesses interact with and use technology. In fact, most companies today are in some way technology companies.

Three main drivers responsible for this new paradigm:

1st competition

As more companies adopt technology and allocate budgets to new contact methods, better marketing collateral, and feature-rich product experiences, it becomes increasingly difficult to stay competitive. There used to be a thicker line separating companies between “tech” and “traditional.”

2nd Regulation

Just before the pandemic, the government began rolling out new regulations that changed the security landscape for internet stakeholders. In an effort to make software more…

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