The global digital educational content market is expected to triple in value from $60 billion to $180 billion over the next decade, driven by the increased demand for online learning during the pandemic. Educational institutions like Kaplan, McGraw Hill, NYU, and Coursera are turning to CreatorUp, which combines human creatives with generative AI from Amazon Web Services to scale digital content production quickly.
CreatorUp’s Studio as a Service model leverages a global network of over 8,000 creative professionals, a budgeting and project tracking tool, an e-commerce platform, and its AI platform Daisy. Daisy, powered by Amazon Bedrock, allows users to follow multi-step prompts to create various types of educational content efficiently. The platform integrates 35 aggregated AI models to optimize outcomes and provide ongoing updates to customers.
While AI plays a crucial role in content creation, CreatorUp also emphasizes the importance of human support. Users can engage with professional creatives for guidance at any point in the content creation process. By partnering with AWS, CreatorUp gains access to expert teams and resources to enhance its AI capabilities and explore new innovations.
Future plans for CreatorUp include expanding into video production and personalized learning content. The company aims to offer a sophisticated multimedia experience and personalized education solutions through its AI-powered platform. With a focus on innovation and collaboration, CreatorUp continues to push the boundaries of digital content creation and education delivery.
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https://aws.amazon.com/blogs/publicsector/creatorup-harnesses-aws-ai-tools-to-scale-digital-content-development/