Latest research from Escalent outlines consumer expectations for data management, security, information, misinformation, and censorship practices by large technology companies

LIVONIA, Michigan, June 29, 2021– (BUSINESS WIRE) – Nearly two-thirds of consumers in the United States believe that big tech companies wield too much power, and more than half believe that the US government should limit their influence. In addition, such feelings are consistent across party political lines. These results come from a new study Big Tech Under Pressure: How to Control Disruptions and Get to the Top, from Escalent, a leading human behavior and analytics consultancy with extensive experience advising large technology companies around the world.

“Technology has grown to interfere with and interact with every part of consumers’ daily lives,” said Nancy Arter, Escalent senior vice president of technology and telecommunications. “As a result, these disruptors are now facing major societal challenges, including data management, …



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