By PR Newswire
Publication Date: 2026-01-26 14:00:00
The partnership brings together Cognizant’s transformation expertise And Typeface’s agent AI platform To activate Pursue to unite marketing Workflows And Accelerate campaign performance.
TEANECK, NJ, January 26, 2026 /PRNewswire/ — Cognizant (NASDAQ: CTSH) and Typeface today announced a strategic partnership to help companies modernize their marketing operations through agentic AI orchestration. By combining Cognizant’s global delivery and transformation services with Typeface’s marketing platform, companies will transform fragmented workflows into connected, efficient and scalable marketing processes.
As AI reshapes the marketing landscape, legacy operating models are becoming slower, more fragmented, and unable to keep pace with rapidly evolving consumer expectations. AI-focused consumers are expected to account for 55 percent of purchasing activity by 2030, according to Cognizant’s New Minds, New Markets research report.
