Choice chooses Oracle’s Nor1 merchandising solution

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Choice Hotels International has announced that its exclusive brands will be using Oracle’s Nor1 marketing solution. This decision will allow Choice Hotels to enhance its marketing strategies and provide more personalized experiences to its guests. The use of Nor1’s technology will help Choice Hotels to optimize room pricing and upsell opportunities, ultimately leading to increased revenue for the company. This partnership demonstrates Choice Hotels’ commitment to staying ahead in the competitive hospitality industry by leveraging innovative technology solutions.

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https://hotelbusiness.com/choice-selects-oracles-nor1-merchandising-solution/