Come again? Has Optus been channelling Qantas in crisis management skills? What is the cost of a severely damaged brand confronting millions of outraged customers? Insisting that Optus first needs to do a highly technical “root cause” investigation doesn’t register with the public. Telco experts are meanwhile swapping theories about the possibility of faulty “route … Read more
Marketing and tech experts have warned the reputational damage caused by the Optus outage may be almost impossible to recover, with one saying the company hasn’t “learnt lessons from the past” and has made a “billion-dollar mistake”. Optus customers woke on Wednesday morning to find they were unable to access their mobile and home internet … Read more
Telcos could be forced to allow customers to roam rival networks in the event of outages under emergency contingencies being developed by the federal government, despite Optus previously expressing opposition to the plan. Millions of Optus customers were left without access to phone or internet services from 4am AEST to as late as 6pm on … Read more
An expert has warned the Optus outage could cost the telco up to a billion dollars, while customers are on the fence about staying loyal to the brand. Source link
Marketing and tech experts have warned the reputational damage caused by the Optus outage may be almost impossible to recover, with one saying the company hasn’t “learnt lessons from the past” and has made a “billion-dollar mistake”. Optus customers woke on Wednesday morning to find they were unable to access their mobile and home internet … Read more
Optus boss Kelly Bayer Rosmarin will be hauled before a Senate inquiry to explain why the telco suffered a 12-hour communications blackout and what plans it has to compensate customers as her reputation comes under fire. The Federal Government says customers should rightly expect compensation for the debacle. Source link
Optus chief executive Kelly Bayer Rosmarin will be hauled before a Senate inquiry to explain why the telco suffered a 12-hour communications blackout as her reputation comes under fire. Source link
Optus chief executive Kelly Bayer Rosmarin said customers had been let down and it was integral for them to be connected in the modern world. “We really appreciate the patience and understanding that our customers have shown,” she told AAP. “We know that there’s nothing we can do to change what happened yesterday, but we … Read more
Optus has revealed customers will be entitled to extra data as compensation following a nationwide outage of its network. Millions of people were impacted when the network went down for several hours on Wednesday, as the telco giant scrambled to resolve the issue. Optus CEO Kelly Bayer Rosmarin on Thursday confirmed eligible postpaid customers will … Read more
Optus customers will receive extra data as part of the telco giant’s apology following an hours-long outage that… Source link