Broadcom Outlines Streamlined VMware Partner Program

Broadcom Outlines Streamlined VMware Partner Program


In March 2023, ChannelE2E’s Jessica Davis sat down with Tracy-Ann Palmer, who was then VP of global channel sales programs at VMware, to talk about the realization of the company’s vision to unify its then-28,000-partner strong VMware Partner Connect program.

What a difference a year makes – Back then, the company said it was doubling down into managed services, recognizing that its partners were moving into new revenue streams as the marketplace evolved. But that all came to a crashing halt…



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