Dave Gwyn, the senior vice president of global channels at Nutanix, recently spoke at the Next 2024 conference to discuss upcoming developments in the company’s channel infrastructure. He highlighted two major changes in the Nutanix channel over the past year, including Broadcom’s acquisition of VMWare and the increasing prominence of artificial intelligence. Partners have expressed concerns about the impact of the VMWare acquisition on their business, as well as the evolving role of AI in the industry.
In response to these challenges, Nutanix is focusing on providing support and solutions to its partners. They have introduced several promotions, such as Launchpad and Surge, to attract new customers affected by the VMWare situation. Additionally, they are offering a Migration Promotion to assist larger companies with transitioning to Nutanix services. The company aims to provide partners with the tools and resources needed to navigate the changing landscape of the industry.
Looking ahead, Nutanix plans to continue supporting its partners through a newly created segment called Channel-Led. This segment aims to streamline the partnership process and provide partners with the resources they need to succeed. Nutanix is also focused on increasing partner profitability through pricing advances and rebates, ensuring that partners are rewarded for their commitment to the company.
Overall, Nutanix is working to address the challenges presented by the VMWare acquisition and the growing importance of artificial intelligence in the industry. By prioritizing partner support and profitability, the company aims to strengthen its relationships with partners and position itself for future success.
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https://www.tahawultech.com/features/artificial-intelligence-is-on-everybodys-plate-now/