Amp computing, a startup strive for make a bump Intel Corp.The dominance of the lucrative server chip market has, according to the company, won large customers, including Microsoft Corp. and Tencent Holdings Ltd. and has a new design on the way.

Microsoft Azure, Tencent Cloud and the Chinese parent company of TikTok, ByteDance Ltd. They are one of Ampere’s Altra processors, according to Renee James, Founder and Chief Executive Officer of Ampere. The former Intel executive says she has other large customers as well.

From next year, Ampere will offer a new chip with specially developed processor cores, said James. This will help the company tailor its products to meet the needs of hyperscalers, providers of computers over the Internet, who are building huge data centers to meet the growing need for cloud services. Ampere’s current products use cores licensed from SoftBank Group Corp.‘s Arm Ltd. The new chips will maintain software compatibility with this technology, she said.

Amp announcement …

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