By Keithen Drury
Publication Date: 2026-08-16 04:00:00
Amazon (AMZN -0.94%) and Microsoft (MSFT -0.30%) are two of the biggest names in artificial intelligence (AI). Both of these companies have taken a similar path, choosing to integrate AI into their own products but utilize other providers’ models instead of creating their own. They each also have a thriving cloud computing business, benefiting from rising AI workloads.
But which one of these two makes for the better buy? Let’s take a look at the fourth- and fifth-largest companies in the world, and see which makes the most sense for your investment dollars.
Image source: Getty Images.
Both companies have a wide-ranging business
Microsoft’s business is quite broad, ranging from business productivity software to gaming hardware and software to cloud computing. Microsoft has an iron grip in many of the industries that it’s in and a massive number of clients that cannot afford to cut Microsoft’s software even if times get bad. This makes Microsoft a pretty safe business to invest…