The new Alexa texting option has only rolled out to a small group of customers in the United States by invitation only. Amazon will expand the function to millions of customers during the coming weeks, the company stated.
To get started, eligible Amazon shopper need to accept terms and link a phone number to start shopping using text messages through the Alexa for Shopping platform. Consumers who haven’t received an invitation can sign up on the Amazon landing page to get news and offers by text, and the will be among the first to know when the company invites more shoppers to try out the new agentic-AI service.
Consumers can text Alexa for Shopping with a range of requests, Amazon pointed out. They can ask for help searching for small appliances, purchasing a birthday gift, reordering dog food; and they can share a photo of an outfit spotted while scrolling and ask for similar looks. From there, Alexa for Shopping will seek products, compare options and message back with…

