Maybe browser tabs will become a source of eCommerce nostalgia. Because consumers who once toggled among a dozen browser tabs and comparison-shopping sites are increasingly posing a single question to an LLM such as Perplexity — and pressing “buy” on the answer it returns.
It’s agentic AI at its most promising. That subtle shift in search behavior is forcing merchants to rethink where, and how, they meet shoppers. If an AI agent can compress browsing, selection and…
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https://www.pymnts.com/artificial-intelligence-2/2025/agentic-ai-is-quietly-reshaping-the-ecommerce-funnel/