By now, spotting influencers in major ads and at events is all but mainstream — but what if artificial intelligence allowed influencers to tap into old-school product placement without actually having to shoot in person with brands?
Imagine seeing more seamless product placements across movies and TV shows that are more story-driven and adaptable to various pieces of content, where brands get virtually inserted onto products, backgrounds or signage in post-production. New AI-backed virtual…
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https://digiday.com/marketing/agencies-have-mixed-feelings-about-using-ai-tools-for-product-placements-and-influencer-marketing/