AWS promotes itself as alternative to its own VMware cloud

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Amazon Web Services is doing something rather odd – promoting itself as a migration target for users of its own VMware Cloud on AWS service.

The promo appeared in recent days with the title “Save when you migrate VMware Cloud on AWS workloads to AWS.” Those who take up the offer are even eligible for $400 in cloudy credit for each VM they migrate.

Why would users of VMware Cloud on AWS want to migrate, given it was Amazon and VMware’s flagship hybrid cloud service?



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