By Paul Queary
Publication Date: 2026-10-30 19:31:00
Two weeks ago, a big new PAC seeded with Microsoft money ran a TV spot during the Seahawks’ disappointing loss to the Broncos. We noted that it had happened the next morning, but we didn’t have the spot in hand.
Here it is:
After sketching the outline of an out-of-control state government squelching innovation and enterprise with taxes and regulation, the spot aired by Washington Need to Compete ends with this line: “Olympia needs to quit wasting money, fix what’s broken, and put Washington families first.”
“Fix what’s broken” particularly jumps out because that’s been a Republican talking point in recent cycles.
This kind of ad falls in the category of “education” rather than outright campaigning. It doesn’t ask voters to do anything or even encourage the passage or repeal of any specific piece of legislation like, for example, the state’s new income tax on its highest earners. The PAC spent $97,000 to run it during that Thursday game, which was on Amazon…
