Infobip, a global cloud communications platform, has recently been named an Independent Software Vendor (ISV) with access to Oracle Integration Cloud. This means that companies using any Oracle solution can now access Infobip’s omnichannel platform through the Oracle Cloud Marketplace (OCM). By doing so, they can enhance customer interactions, boost satisfaction, increase sales, and optimize campaign performance.
With Infobip’s communication channels, businesses in various sectors such as banking, retail, and hospitality can provide engaging conversational experiences to their customers. Oracle users will benefit from gaining valuable customer insights, allowing them to tailor their campaign strategies and nurture leads throughout the buying process. They can also seamlessly connect multiple channels and configure failover options to ensure timely delivery of alerts and information to customers.
Infobip’s vast network of over 800 direct carrier connections, which delivers over 100 billion messages annually, combined with Oracle’s top-notch sales and marketing solutions, provides businesses with the tools they need for success in both B2C and B2B environments. Through this collaboration, Oracle aims to offer its clients advanced communication solutions to enhance customer engagement and deliver continuous value.
This partnership between Infobip and Oracle began in 2018 as part of the Oracle Partner Network (OPN), enabling Oracle Cloud CX customers to orchestrate consumer interactions using platforms such as Oracle Responsys, Eloqua, and Digital Assistant. By leveraging Infobip’s solutions, businesses have been able to send personalized omnichannel messages through popular channels like WhatsApp, Viber, and SMS, resulting in over 18 billion interactions managed across 65 clients.
Veselin Vuković, Global Vice President of Alliances and Strategic Partnerships at Infobip, emphasized the importance of offering conversational experiences to consumers through various communication channels. Becoming an Oracle ISV allows Infobip to integrate its complete omnichannel communications platform into any Oracle solution available on the Cloud Marketplace, enabling businesses to create engaging experiences that drive conversions, boost sales, and foster customer loyalty.
Overall, this collaboration between Infobip and Oracle opens up new possibilities for businesses to enhance their customer engagement strategies through seamless omnichannel communication solutions. With access to Infobip’s powerful communication channels and Oracle’s cutting-edge marketing and sales tools, companies can create personalized experiences that drive growth and success across all industries and use cases.
Article Source
https://cioafrica.co/infobip-becomes-an-oracle-independent-software-vendor-partner/
