Zuckerberg unveils costly AI model for WhatsApp and Instagram

Zuckerberg unveils costly AI model for WhatsApp and Instagram

By Riley Griffin, Kurt Wagner
Publication Date: 2026-04-08 17:20:00

Meta Platforms unveiled its latest artificial intelligence model, its first since CEO Mark Zuckerberg began a multibillion-dollar overhaul of the company’s AI organization to keep pace with competitors.

The highly anticipated model, called Muse Spark, was developed by Meta Superintelligence Labs, the new team of expensive AI researchers led by the company’s Chief AI Officer Alexandr Wang.

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Bloomberg