By Boone Ashworth
Publication Date: 2026-01-28 12:00:00
Meta also does have some trust issues, stemming from its user privacy practices and its occasional data leaks.
“Meta is not the most trusted technology brand, shall we say, by some distance, when it comes to data privacy and security,” says Ben Hatton, a tech analyst at CCS Insights. “That may be holding the market back. If Meta is the only player, and Google can come in and say, this is all on device, this is all secure, this is all just kept within your device, then more heads may be turned.”
The place where Meta has the most leverage is in the style game. Its partnership with EssilorLuxottica—the parent company of Ray-Ban and Oakley—has helped it make smart glasses that generally look like something people would be happy to wear in public. The notable exception is the design of the chunky new Meta Display glasses, which still earn some style points even though they are bulky, a bit ill-fitting, and definitely “computer glasses.”
Google’s new glasses will almost…
