2025 is the year Adland rewrote the rules – and introduced AI

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2025 is the year Adland rewrote the rules – and introduced AI

By David Halter
Publication Date: 2025-11-30 13:00:00

2025 was the year in which everything suddenly changed in the advertising, media and marketing industries. The year the pace overtook us. The year the industry stopped pretending to understand the rules and simply rewrote them as it went along.

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