By Gregory Zuckerman
Publication Date: 2025-11-24 09:04:00
Samsung is rumored to be working on an overhaul of Bixby that would incorporate Perplexity’s conversational AI, pitting it as a direct competitor to Gemini (Google), Siri with ChatGPT capabilities (Apple), and Alexa (Amazon).
If the move is confirmed, it’d make its debut with the Galaxy S26 line and would represent a new effort to do more than just integrate Bixby into the Galaxy experience, rather than leaving it as an optional add-on.
What the rumor says about Samsung Bixby using Perplexity
Samsung is reportedly testing such a hybrid setup that would share duties between Bixby and Perplexity, claims familiar tipster popp on X. Standard device actions — alarms, reminders, settings — would stay on Bixby, but more advanced queries, research, and web search results would be processed by Perplexity’s large language model. That division reflects how many consumers already use assistants: quick on-device tasks first, deeper “ask the internet” jobs second.
This match has been on the industry’s radar for months. Samsung and Perplexity earlier discussed an exclusive deal to improve Bixby with web and agentic features, Bloomberg said. Perplexity, which has billed itself as a faster, more succinct answer engine, recently launched Comet for Android with automated tasking — read: the very feature that could potentially add some rocket fuel to Samsung Internet and Bixby’s capabilities to complete multi-step requests.
