By Danny Vena, CPA
Publication Date: 2026-03-05 08:02:00
There are currently just 12 companies with a market cap of $1 trillion or more, but only four are members of the elite $3 trillion club: Nvidia at $4.3 trillion, Apple at $3.8 trillion, Alphabet at $3.6 trillion, and Microsoft at $3 trillion.
I believe Meta Platforms (META 1.07%) has laid the foundation to join this prestigious group. The company has extensive expertise in deploying artificial intelligence (AI) to surface relevant content and increase engagement on its social media apps, which has fueled robust business and financial results. The company has a market cap of $1.6 trillion (as of this writing), which means investors who buy Meta stock now could see a potential return of 81% if the social media denizen joins the $3 trillion club — which I think is just a matter of time.
Image source: Getty Images.
AI in its DNA
Meta’s social media sites — including Facebook, Instagram, WhatsApp, Threads, and Messenger — form the foundation of its empire, with nearly 3.6 billion people visiting one of its sites every day. With a captive audience of that magnitude, it’s no wonder Meta is one of the world’s largest digital advertisers, behind just Google.
In recent years, Meta has increasingly focused its efforts on increasing engagement. Generative AI helps the company understand the content that keeps users online longer, thereby increasing its value to advertisers. More time on the site means more ads — and greater revenue.
Those efforts are bearing fruit, as Meta…